Cases

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Balenciaga and the Metaverse: When Luxury Meets Gaming

By Frederic Godart,  Derin Yilmazatilla Published 16 May 2022 Reference 6723 Topic Marketing Industry Textiles,  Luxury Goods and Jewelry Region Europe Inspection copy € 6.00  Add to cart Add to favourites Share link to case   Summary Creative director Demna...

Katrina Lake vs Jeff Bezos: Surviving Amazon

By W. Chan Kim,  Renée Mauborgne,  Melanie Pipino,  Oh Young Koo Published 04 Apr 2022 Reference 6720 Topic Strategy Region North America Inspection copy Teaching note € 6.00  Add to cart Add to favourites Share link to case   Summary In 2011 Katrina Lake...

Sama: Building an Ethical AI Business

By Jasjit Singh Published 25 Mar 2022 Reference 6749 Topic Responsibility Region Global Inspection copy € 6.00  Add to cart Add to favourites Share link to case   Summary In 2008, Leila Janah founded Sama (formerly Samasource) with the view that providing access...

Agile Transformation of Raiffeisenbank: Culture First

By Stanislav Shekshnia,  Anna Avital Basner Published 21 Mar 2022 Reference 6738 Topic Leadership & Organisations Industry Banking Region Europe Inspection copy Teaching note € 6.00  Add to cart Add to favourites Share link to case   Summary This case...

Haier: Organizing to Build a Smart Ecosystem Brand

By Michael Y. Lee,  Wesley Wu-Yi Koo,  Joost Minnaar Published 14 Mar 2022 Reference 6724 Topic Leadership & Organisations Region Asia Inspection copy € 6.00  Add to cart Add to favourites Share link to case   Summary This case describes the recent evolution...

JIFEI (XAG) Technology: Automation and Digitalization in Agriculture

By Guoli Chen,  Frank Zhang,  Michelle Chen Published 16 Dec 2021 Reference 6716 Topic Strategy Industry Agriculture Region Asia Inspection copy Teaching note € 6.00  Add to cart Add to favourites Share link to case   Summary China’s agricultural sector is...

From Artfacts to Limna: Creating Value from Data in the Art World

By Frederic Godart,  Brian Henry Published 08 Dec 2021 Reference 6688 Topic Leadership & Organisations Industry Information Technology and Services Region Europe Summary The case explores the journey of Marek Claassen, a German art lover who transformed a passion...