Cases

Read more on INSEAD case studies 

From Artfacts to Limna: Creating Value from Data in the Art World

By Frederic Godart,  Brian Henry Published 08 Dec 2021 Reference 6688 Topic Leadership & Organisations Industry Information Technology and Services Region Europe Summary The case explores the journey of Marek Claassen, a German art lover who transformed a passion...

Sweetgreen (C): Building Digital Resilience

By Chengyi Lin Published 08 Jul 2021 Reference 6624 Topic Strategy Industry Restaurants Region North America Summary SweetGreen case follows the early funding and growth of a healthy food restaurant chain. It highlights three critical decision points for the start-up:...

Sweetgreen (B): Leading the Digital Revolution

By Chengyi Lin Published 08 Jul 2021 Reference 6624 Topic Strategy Industry Restaurants Region North America Summary SweetGreen case follows the early funding and growth of a healthy food restaurant chain. It highlights three critical decision points for the start-up:...

Sweetgreen (A): Leading the Food Evolution

By Chengyi Lin Published 08 Jul 2021 Reference 6624 Topic Strategy Industry Restaurants Region North America Summary SweetGreen case follows the early funding and growth of a healthy food restaurant chain. It highlights three critical decision points for the start-up:...

QuiToque: Meal Kits to Make a Meal

By James Costantini,  Dawn Jarisch Published 29 Jun 2021 Reference 6576 Topic Strategy Region Europe Summary QuiToque is a foodtech start-up that delivers baskets filled with meal ingredients, aiming to serve and develop a growing market segment. QuiToque’s approach...