Cases

Read more on INSEAD case studies 

WhatsApp: Tech Watchdogs Collide with Tech Giants

By Alexandra Roulet,  Mark Stabile,  Brian Henry Published 03 May 2021 Reference 6675 Topic Economics & Finance Industry Telecommunications,  Internet Region Global Summary The case provides an alternative view of the antitrust dilemma facing Lina Khan, newly...

Finding a Key Data-Driven Business Question at Tron Corporation (B)

By Theodoros Evgeniou,  Caroline Zimmerman Published 30 Apr 2021 Reference 6668 Topic Leadership & Organisations Industry Media Production Region Global Summary Kunal has recently become the first-ever VP of Data Science at Downtown, a current affairs and fashion...

Starting a New Data Leadership Journey at Tron Corporation (A)

By Theodoros Evgeniou,  Caroline Zimmerman Published 30 Apr 2021 Reference 6668 Topic Leadership & Organisations Industry Media Production Region Global Summary Kunal has recently become the first-ever VP of Data Science at Downtown, a current affairs and fashion...

Gojek: From Ride-Sharing Super-app to Fintech Ecosystem Leader

By Jason P. Davis,  Anne Yang Published 24 Mar 2021 Reference 6658 Topic Entrepreneurship Region Asia Summary This case is about Gojek which has evolved from a ride-sharing app to a leader in the Fintech ecosystem in Indonesia and Southeast Asia. With input from...

GE Digital: Racing to Lead Industry 4.0

By Stewart Black Published 12 Mar 2021 Reference 6646 Topic Strategy Region Global Summary GE Digital started out in 2009 as a center of excellence to enable the digital transformation of services to industrial customers who had previously bought GE hardware. Now it...

The Buzz of Blockchain: Hype vs. Reality in France

By James Costantini,  Dawn Jarisch Published 02 Mar 2021 Reference 6635 Topic Strategy Region Europe Summary The case guides students to resolve a number of questions when embracing a new technology, with a focus on Blockchain, a radical new technology that has...

Sucafina: From Traders to Changemakers

By L. Felipe Monteiro,  Tina Ambos,  Katherine Tatarinov Published 02 Mar 2021 Reference 6645 Topic Strategy Industry Wholesale Region Global Summary In 2019, David Behrends, head of Trading and Managing Partner at Sucafina, founded and launched Farmer Connect, a...