Digital transformation is ubiquitous. While change is far from linear and deterministic, the underlying forces driving digital disruption across the business and social landscape are strong: almost free computing power and storage that is conveniently packaged in the cloud and easily accessed via ever-present smart phones and high speed networks. These forces have unleashed a series of exciting new possibilities – social media, the sharing economy, machine learning, the Internet of Things – that are sending waves of change across every major economic sector.

These changes present unprecedented challenges but also many opportunities for skilled and informed companies and individuals ready to adapt to this profound transformational period. Academics and practitioners are being called upon to update their approaches to everything from strategy formulation and execution to the design and management of modern organisations and even the nature of leadership.

Leveraging our team of leading academics researchers, corporate partners and global alumni network, digital@INSEAD probes this rapidly evolving space and offers insights, strategies, and value for individuals and businesses to thrive in today’s digital age.

Our rigorous and independent research and teaching span across academic areas, geographies and industries and bring an unmatched international viewpoint thanks to INSEAD’s unique position as The Business School for the World- with its three campuses in Europe, Asia, and the Middle East – and the diversity of our learning community, alumni and partners.

We invite like-minded practitioners and scholars to join us and enrich our digital journey.

For further information about digital@INSEAD, please contact us.

INSEAD gratefully acknowledges the generous support of Paul Desmarais Jr. MBA’79 for Research in AI and Accenture for the school’s activities on Global Digital Transformation.




Lily Fang

Dean of Research, Professor of Finance, The AXA Chaired Professor in Financial Market Risk

Marie Masurel

Project and Event Coordination, digital@INSEAD

Juliet Kasko

Founder, Global CxO, MCCC'19Feb-S

Pascale Balze

Director, digital@INSEAD

Sebastien Barthélémy

Co-founder, FlexTeam, MBA'17D

Raphael Leiteritz

Product Management advisor and co-founder, Peak Product, MBA'04J

Sandra El Dakkak

Project Manager, digital@INSEAD

Katia Kachan

Director Marketing Communications, Vicomte A., MBA'16D


Albert Angehrn

Virtual Communities, Advanced Simulations, Internet Strategies

Aly Madhavji

Blockchain, Digital currencies, Fintech

Andreas Raharso

People and Organizational Analytics, Strategy Execution, Leadership in Digital Age

Andrew Shipilov

Digital Disruption, Strategic Alliances & Inter-Firm Networks in the Digital Age

Annet Aris

Digital transformation and disruption of industries and companies

Antonio Fatas

Digital currencies, Fintech, Technology and economic growth

Bill Magill

Technology Commercialisation

Charles Galunic

Organisation Behaviour, Strategy, Leadership in the Digital Age

Chengyi Lin

Digital execution, Digital organisation, Blended/hybrid design

David Dubois

Data & Digital Intelligence, Digital & Social Media Communication, Digital Marketing Strategy, Reputation and Crises Management in a Digital Age, Digital Transformation

Dimitrios Skaltsas

Digital Innovation & Entrepreneurship, AI, Machine Learning, Enterprise software

Dominique Lecossois


Felipe Monteiro

Technology Scouting, Digital Transformation in Latin America, Digital and Luxury

Guillaume Roels

End-to-end Information Chains, Agile Project Management, Service co-production

Guoli Chen

Digital transformation in traditional industries, Digital transformation & value innovation, Governance in digital space

Henning Piezunka

Crowdsourcing, Online Feedback, Ideation

Henrik Bresman

Leading Innovation in the Digital Age

Jason Davis

Digital Entrepreneurship, Digital Innovation, Mobile Apps, Social Media, Technology Strategy, Collaboration

Jean Dermine


Joerg Niessing

Digital Marketing Strategy, Digital Transformation of the Customer Experience, Digital Analytics and Intelligence

Karel Cool

Digital Disruption, Network Externalities, Critical Mass and FinTech/InsurTech

Khwan Kim

Computational content analysis, Machine learning, Natural language processing

Lucia Del Carpio

Organizational Design and Digitalization, Women in Technology

Ludo Van der Heyden

Governance in the Digital Age

Manuel Sosa

User-centered, creative, and agile development of digital products, New digital products for sustainable business models, New Digital products to fight COVID-19

Marco Minervini

Organizational Design & Algorithms, Remote Work, People & Organizational Analytics, Data Governance

Maria Guadalupe

Organizational Design and Digitalization, Women in Technology

Mark Mortensen

Virtual Work, Collaboration, Organisation DNA

May-Anne Very

Social media data and computational social sciences methods

Michaël Bikard

Ideation and the development or failures of new digital ventures

Nathan Furr

Technology & Innovation Strategy, Digital Transformation & Disruption, Creativity & Innovation

Noah Askin

Organizational Design & Culture, Change Management, and the Transition to Digital

Pavel Kireyev

Marketing Technology, Platforms, Behavioural Data

Peter Zemsky

Digital Strategy, Digital Disruption

Phanish Puranam

Org 2.0

Philip M. Parker

AI for Content Creation, NextGen Search Algorithms, Hyperlocalisation using Digital platforms

Philippe Blaettchen

Operations in complex networks, Supply chain traceability, Machine learning for humanitarian applications

Sameer Hasija

Technology and Business Model Innovation, New Product Development, Social Media Analytics, AI

Sanghyun Park

Platform competition, human-AI collaboration, internationalization strategy in the digital age

Shuping Wu

Creativity and Innovation, Knowledge Networks, Computational Cultural Studies

So Yeon Chun

Analytics for strategy evaluation/causal inference, Loyalty and Customer Relationship Management, Revenue and Pricing Management

Stewart Black

AI-Enabled Recruiting, Industry 4.0

Ville Satopaa

Data Analytics, Forecasting, Crowdsourcing & Statistics

Theodoros Evgeniou

Data Analytics, Machine Learning, AI

Xi Kang

Adoption of AI in knowledge-intensive industries and its effects on human capital, productivity and organization design

Xina Li

Interactions of digitalization, governance, digital platform & remote working

Yanbo Song

Open innovation, organizational learning and user co-creation in digital age