Hyper scaling in Europe’s logistics industry: A founder’s perspective

Tuesday, 8 December 2020
Duration: 60 min


Launched in 2015, freight forwarder sennder is Europe’s upcoming unicorn in logistics. Matching small freight carriers with large commercial shippers, the Berlin startup is fast transforming Europe’s €300 bn road freight market – which has until now operated on paper, phone, fax and multi-layer subcontracting. Learn from sennder’s Founder & Managing Director David Nothacker (MBA’15J) how to pivot a struggling startup into an upcoming unicorn, manage multimillion partnerships and acquisition of Uber Freight Europe in the midst of a pandemic while planning for the zero carbon and automated future of transportation. The session is hosted by INSEAD Strategy Professor and Deputy Dean Peter Zemsky.

David Nothacker (MBA'15J)

Co-Founder & CEO, sennder GmbH

Peter Zemsky

Deputy Dean/Dean of Innovation, INSEAD