Read more on INSEAD Research and Centres of Excellence
Traceability Technology Adoption in Supply Chain Networks
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January 2025
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Navigating the future of B2B marketing: The transformative impact of the industrial metaverse
Boas Bamberger, Werner Reinartz, Wolfgang Ulaga
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Artificial Intelligence and Strategic Decision-Making: Evidence from Entrepreneurs and Investors
Felipe A. Csaszar, Harsh Ketkar, Hyunjin Kim
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Follow the Leader Or Not: Firms’ renaming strategy in nascent and growth stages of a global digital field
Tianyu Gong, Xiaowei Rose Luo, Yijia Tang
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Flowers and Bees: Spatial Network Effects in the Adoption of a Sharing-Economy Platform
Ludovic Stourm and Paulo Albuquerque
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Explanation seeking and anomalous recommendation adherence in human-to-human versus human-to-artificial intelligence interactions
Tracy Jenkin, Stephanie Kelley, Anton Ovchinnikov, Cecilia Ying
December 2024
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Enhanced sales forecasting model using textual search data: Fusing dynamics with big data
Abhishek Borah, Oliver Rutz
December 2024
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Beyond connectivity: Artificial intelligence and the internationalisation of digital firms
José F.P. dos Santos, Peter J. Williamson
December 2024
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A Guide to Managing Interconnected AI Systems
I. Glenn Cohen, Theodoros Evgeniou, Martin Husovec
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Resolving conflicting findings in misinformation research: A methodological perspective
Asher Lawson, Hemant Kakkar
December 2024
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