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Ecosystems Are the Future of Insurance

Ecosystems Are the Future of Insurance

Sangeet Paul Choudary, INSEAD Entrepreneur-in-Residence, Founder & CEO of Platformation Labs | October 31, 2017 The coming shift to insurer ecosystems presents a vast opportunity for value creation. Tesla has already changed the rules of the transportation and...

Overcoming Resistance to Digital Change

Overcoming Resistance to Digital Change

Charles Galunic, INSEAD Professor of Organisational Behaviour | October 20, 2017 Leaders need to see the ways in which digital change is different. This is the fourth article in our special series on the Digital Journey. Going digital requires a lot of change...

Leveraging Digital to Optimise the Customer Experience

Leveraging Digital to Optimise the Customer Experience

Joerg Niessing, INSEAD Affiliate Professor of Marketing | October 17, 2017 A broad array of new digital tools and trends can help you re-imagine the customer journey. “Digital transformation” is a slippery term for marketers and other senior executives. It is so often...

Kickstarter Backers Like Novelty or Usefulness, Not Both

Kickstarter Backers Like Novelty or Usefulness, Not Both

Amitava Chattopadhyay, INSEAD Professor of Marketing | October 16, 2017 To attract the most crowdfunding, a product should be framed as either new or useful. Here’s a classic story in the world of innovation. Spencer Silver, the 3M chemist who first invented the...

Preparing Teams to Lead Innovative Change

Preparing Teams to Lead Innovative Change

Henrik Bresman, INSEAD Associate Professor of Organisational Behaviour | October 11, 2017 A new model of organisational change for today’s fast-moving industries. The auto industry may be in for a double upending in the near future. First, the tipping point for...

Why Asia Has the Cybersecurity Advantage

Why Asia Has the Cybersecurity Advantage

Mikko Niemelä, IDP-C, CEO, Kinkayo | October 9, 2017 A new ranking shows how companies around the world are actually faring in the fight to protect data from cybercriminals. Most Americans were unfamiliar with credit bureau Equifax, before news broke of its recent...

Will Late-Stage Venture Funding Pay Off?

Will Late-Stage Venture Funding Pay Off?

Bowen White, Associate Director, INSEAD Global Private Equity Initiative | October 5, 2017 It is uncertain whether private investors will capture the value they expect from tech unicorns. Uber, Didi Chuxing, Airbnb… these names immediately evoke images of unicorns,...

The Consummate Opportunities of Cross-Cluster Collaboration

The Consummate Opportunities of Cross-Cluster Collaboration

Felipe Monteiro, INSEAD Affiliate Professor of Strategy | October 4, 2017 When a Swiss watchmaker visited Silicon Valley seeking help to create a luxury smart watch, it brought with it intangible benefits. Industries working in clusters share linkages, synergies and...

Is Amazon Dooming Retailers or Are Retailers Dooming Themselves?

Is Amazon Dooming Retailers or Are Retailers Dooming Themselves?

W. Chan Kim and Renée Mauborgne, INSEAD Professors of Strategy and Co-Directors of the INSEAD Blue Ocean Strategy Institute | October 3, 2017 Retailers are focused on competing instead of creating. In their just released book, BLUE OCEAN SHIFT, Chan Kim and Renée...

The Three Types of Big Data That Matter for CMOs

The Three Types of Big Data That Matter for CMOs

David Dubois, INSEAD Associate Professor of Marketing, and Gilles Haumont, Vice President, Luxury & Strategy, at TSquared Insights | September 29, 2017 C-level executives lack a clear typology of the digital data that can help marketing strategists unlock value....