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Meet the Algorithms Planning Your Next Online Purchase
Pavel Kireyev, INSEAD Assistant Professor of Marketing | August 30, 2019 AI and machine learning are changing global consumption habits, and companies are playing catch-up. Good salespersonship is a species of street smarts. It’s about quickly sizing up your customers...
Making the Online World Less Addictive – and More Popular
Paulo Albuquerque, INSEAD Associate Professor of Marketing, and Yulia Nevskaya, Assistant Professor of Marketing at Olin Business School | August 26, 2019 How companies can use five levers to regulate online user engagement over time. In June 2018, the World Health...
How Blockchain Can Win the War Against Plastic Waste
Michael Peshkam, INSEAD Executive in Residence, and David Dubois, INSEAD Associate Professor of Marketing | July 24, 2019 Start-ups are making incremental use of blockchain to reduce plastic waste, but the technology’s power to drive real change is yet to be realised....
The World’s Most Innovative Countries, 2019
Bruno Lanvin, Executive Director for Global Indices at INSEAD | July 24, 2019 Continuing innovations in health and medicine have led to economic growth and a better quality of life for many around the world. But inequalities could grow rapidly. Innovation and policies...
Why Negotiators Should Be on Social Networks
Horacio Falcão, INSEAD Senior Affiliate Professor of Decision Sciences, and Alena Komaromi, Financial Services Professional (INSEAD MBA ’12D) | July 16, 2019 The mere presence of a Facebook connection increases trust and forgiveness in negotiations. Although social...
Can Emotion Be Automated?
Chengyi Lin, INSEAD Affiliate Professor of Strategy | July 15, 2019 The emotional literacy gap between bots and humans is expected to narrow, thanks to a series of technological advances. When it comes to computational heavy lifting, artificial intelligence (AI) beats...
The State of the Blockchain Revolution
Don Tapscott, INSEAD Adjunct Professor of Technology and Operations Management | July 3, 2019 Bitcoin was just the beginning of blockchain-driven disruptive innovation. Many of us are old enough to remember what using the internet was like in 1995: The crackling,...
The TikTok Strategy: Using AI Platforms to Take Over the World
Jason Davis, INSEAD Associate Professor of Entrepreneurship and Family Enterprise | June 19, 2019 A curious combination of prediction technology and human censors enables ByteDance to create a dynamic global video ecosystem. While the BAT – Baidu, Alibaba and Tencent...
AI = Artificial Imagination?
Theodoros Evgeniou, INSEAD Professor of Decision Sciences and Technology Management | June 18, 2019 The “deepfakes” trend proves machine learning and AI have mastered the art of illusion. Are they ready to help your business innovate? For generations, scholars and art...
So You Want to Learn How to Code?
Claire Harbour (INSEAD MBA ‘92J), Founder, Culture Pearl; and Antoine Tirard (INSEAD MBA ‘97D), Founder, NexTalent | June 12, 2019 Tips and stories from three execs who went to coding boot camps. A growing number of professionals are flocking towards coding boot...