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Cutting Through the Metaverse Hype

Cutting Through the Metaverse Hype

Marketing Cutting Through the Metaverse Hype INSEAD Knowledge 13 Feb 2023 Peter Zemsky , INSEAD; Chelcie Poole, Nikita Bokil and Cameron Smith (INSEAD MBA ’22D) The barriers to mainstream metaverse adoption and the key opportunities and challenges it presents. The...

After the Fall, What’s Next for Crypto?

After the Fall, What’s Next for Crypto?

Economics & Finance After the Fall, What’s Next for Crypto? INSEAD Knowledge 06 Dec 2022 Amid the collapse of crypto exchange FTX, Lily Fang, Antonio Fatás, Peter Zemsky and Jason P. Davis unpack why it happened and where crypto could go from here. The crypto...

Responsible AI Has Become Critical for Business

Responsible AI Has Become Critical for Business

Responsibility Responsible AI Has Become Critical for Business Claudia Zeisberger , INSEAD, and Anik Bose , BGV 14 Oct 2022 Share on LinkedIn Share on Facebook Share on Twitter Share via Email Download PDF Investors need to prioritise the ethical deployment of AI –...

Will China’s Internet Giants Conquer the World?

Will China’s Internet Giants Conquer the World?

Strategy Will China’s Internet Giants Conquer the World? Guoli Chen , INSEAD, and Jianggan Li , Momentum Works 17 Sep 2022 Dissecting the success and strategies of Chinese internet firms as more of them venture overseas. You could say last year was a good year for...

NFTs as a Force for Good: The Case of the Savvy Salamanders

NFTs as a Force for Good: The Case of the Savvy Salamanders

Aditya Rane (MBA’22D) and Pavel Kireyev , INSEAD Marketing How a group of MBA students built a community of crypto pioneers and a unique approach to fundraising.  People have long sought out rare physical objects, such as paintings, trading cards and memorabilia....

Can Zoom Be a Tool for Teaching Anti-Racism?

Can Zoom Be a Tool for Teaching Anti-Racism?

Zoe Kinias , INSEAD; Modupe Akinola , Columbia Business School; Erin Kelly , MIT Sloan; and Michael I. Norton , Harvard Business School, 29 Aug, 2022 Leverage today’s technology to help correct systemic problems. In late May, George Floyd, an unarmed Black man in...

Online Feedback Requests Are Effective, Even if Ignored

Online Feedback Requests Are Effective, Even if Ignored

Matthew Rubin , INSEAD; Dikla Perez , Bar-Ilan University; Gal Oestreicher-Singer and Lior Zalmanson , Tel-Aviv University | 24 Aug, 2022 Requesting feedback from online users can influence their behaviour, even when the requests go unanswered. Most of us consult...

ENGIE: Powering the Energy Transition With Data

ENGIE: Powering the Energy Transition With Data

Pál Boza and Theodoros Evgeniou , INSEAD, and Mihir Sarkar , ENGIE, 16 Aug, 2022 What does it take for a utility company to develop a data- and AI-driven software business? In Robert Heinlein’s 1940 science fiction story “Let There Be Light”, the discovery of light...

Creating People-Centric International Organisations With AI

Creating People-Centric International Organisations With AI

Ruth McLachlin , World Economic Forum; Katherine Tatarinov and Tina Ambos , University of Geneva; and Phanish Puranam , INSEAD, 16 Aug, 2022 The United Nations is both a fascinating playground for artificial intelligence applications and a showcase of AI...